Print Advertising
Our print publication
The Prospector continually looks for ways to keep our audience engaged and we keep up with the latest college media trends. Our tabloid size of 10”x16” with a half fold is compact, has a clean design and delivers the latest news to the UTEP community.
The Prospector prints 5,000 issues every week and is distributed in over 60 locations on our beautiful Bhutanese-inspired campus and key community locations off campus. Every student has easy access to our publication.
Rates and Sizes
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We have the right size to fit your needs.

Pop out on our front page!
Front Page Single
Front Page Banner Sample
5 columns x 3 in (10”x3”)
$500

Get all the attention with a full page ad!
Full Page
5 columns x 16 in (10”x16”)
$600
The ultimate! Get your ad on The Prospector’s center spread.
2 Page Spread
10 columns x 16 in (21”x16”)
$1200
Half Page Horizontal
5 columns x 8 in (10”x8”)
$300
Quarter Page
3 columns x 7 in (5.933″x7″)
$150
Other Sizes
Eighth Page Ad
2 columns x 5″ (3.9″x5″) = $100
Prospector Mini
2 columns x 2″ (3.9″x2″)= $50
Color Rates
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Full Page: $100 per ad
Half Page: $75 per ad
Quarter page or less: $50 per ad
Columns(in inches):
1 column = 1.867” = 11p2
2 columns = 3.9” = 23p4
3 columns = 5.933” = 35p6
5 columns = 10″ = 60p0
Frequency Discounts
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Advertise more, save more!
Print advertising
The Prospector Frequency Discounts
- 5 – 9 ads = 10% discount
- 10 – 14 ads = 15% discount
- 15 – 19 ads = 20% discount
- 20 or more ads = 25% discount
Submitting Electronic Files
Electronic files are accepted in the following formats:
EPS/TIFF (high resolution, at least 300 dpi, actual size)
PDF (preferred)
High Resolution .JPEG
2020 – 2021 Publication Schedule
*Due to the 2020 COVID-19 pandemic and the irregular on-campus class schedule, The Prospector will not be printing regularly. The printing schedule will remain TBD. Digital PDF versions will be produced to compliment online content.
August 2020 – May 2020 Publication Schedule:
August 2020 Issue – Orientation/Back to School/Fall Guide (Printed Issue)
Sept. 8, 2020 – Digital PDF: Career Issue
Sept. 22, 2020 – The Giving Issue (20% ad revenue will go to Food Pantry)
Oct. 6, 2020 – Homecoming Issue
Oct. 20, 2020 – Election Issue
Nov. 3, 2020 – Basketball Issue
Nov. 17, 2020 – Graduation Issue
Orientation 2021 – The Orientation issue is given to every student attending New Student Orientation from March – August)
If classes are going to be held on campus, The Prospector will begin printing bi-weekly. If classes are continued to be held remotely, printing will be decided during the semester. Digital PDFs will continue to be produced with the following schedule.
Jan. 19, 2021: Welcome Back Issue
Feb. 2, 2021: Love Issue
Feb.16, 2021: Arts & Entertainment
March 2, 2021: Women’s Issue
March 23, 2021 Spring Fashion Issue
April 6, 2021: Wellness Issue
April 20, 2021
May 4, 2021: Graduation Issue